In Japanese, “KA” means home and “MARU” means round or circle. A well rounded home is where KAMARU had its humble beginnings. “MARU” in Japan is also commonly used to mean “defensive circle” which is there to “protect”. This symbolizes KAMARU’s durability to stand the test of time.
Locally, the word KAMARU was derived from Pampango dialect which means “mole cricket”.
When the product made waves in the Visayas and Mindanao regions, to Luzon and Metro Manila later, KAMARU earned high patronage primarily because of its QUALITY, it’s unique sounding name and “maru” in the local dialect means “tough and strong”. This translates directly what KAMARU stands for… strength and durability.
The brand was recognized as the “Best Daypack Bag Brand” during the 23rd Annual National Consumers Quality and People’s Choice Awards on September 2005, and another “Best Day Bag Brand Award” by the 3rd Pinoy’s Choice and Excellence Awards
To be recognized as a highly respected, leading marketing organization distributing world-class QUALITY products.
We are a progressive marketing organization, committed to total customer satisfaction, through competent and values oriented employee, ensuring gainful employment, growth and profitability ultimately contributing to the country’s economic stability.
- Commitment to Excellence
- Respect for Individual and Teamwork
- Kaizen (Never-ending desire for change and improvement)
- Sense of Urgency and Determination